Role: Brand & Digital Designer | Since: February 2024
Private Stock Labs is a New York City-based company that seamlessly blends scientific innovation with fashion-forward design. Specializing in high-quality personal protective equipment (PPE), the brand emphasizes sustainability, health awareness, and modern utility.
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My Contributions:
Branding & Visual Design:
- Designed the official website layout, incorporating engaging visual content to reflect the brand's fusion of science and fashion.
- Developed product packaging and marketing materials that align with the brand's commitment to sustainability and innovation.
- Created the brand kit handbook to ensure consistent visual identity across all platforms and support future brand initiatives.
Marketing & Digital Presence:
- Crafted social media campaigns on platforms like Instagram and Facebook to enhance brand visibility and engagement.
- Produced high-quality visual content, including images and videos, to effectively communicate product features and brand values.
- Initiated email marketing campaigns to keep customers informed about new products, promotions, and company news.